Total Content Partnerships: Var builds further on content as the starting point
Var introduces the Total Content Partnership, a model in which campaigns no longer begin with media channels, but with editorial VRT content as the starting point.
Media database for professionals
To create a successful media campaign you need knowledge of current opportunities and possible reach. Retriever collects data from all Belgian and Luxembourg media and converts this into valuable information. This enables media professionals to carry out the right analyses and use these to compose the best media strategies.
High-quality information for media professionals
Marketers
Retriever shows which media companies are connected with your target audience. This is very useful when concluding strategic partnerships.
Agencies
Successful media strategy requires knowledge of possibilities and reach. Retriever collects all media data, augmented by adding target audience characteristics.
Publishers
Retriever helps publishers bring their advertising opportunities to the attention of media planners and marketers.
Media news
As an extension of the Retriever media database, we publish breaking media news here. We write about new launches and major changes in the media landscape.
Roularta inspires travel enthusiasts with the Columbus Vakantieplanner 2025/2026
Roularta Media Group will launch the Columbus Vakantieplanner 2025/2026 this October.
Retriever users
Over 2,500 media consultants in the BeNeLux and some 400 marketers and independent consultants use Retriever.
Meet the professionals...
Meet people from the media and communications industry in this personal column.
Media training
Deepen your knowledge of media planning to become an even better consultant!