Digital radio station Joe 60's & 70's becomes Joe Gold

Joe Gold

DPG Media has decided to rebrand its digital station Joe 60's & 70's to Joe Gold.

On the one hand, the aim is to keep up the momentum and continue playing golden hits from the 60s and 70s with the familiar host voices. On the other hand, the channel will also be opened up, in particular by broadening the range of genres on offer, airing programmes by well-known DJs and highlighting special contributions such as a series by Helmut Lotti about his idol Elvis Presley.

The revamp will not affect rates: Joe Gold continues to run in the DAB5 offering, along with Joe 80's & 90's, Joe Easy, Q-Foute Radio and Q-Allstars. The station can be listened to via DAB+, the Joe app and joegold.be.

All information at Retrievermedia.be.

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Mark Daemen
Director Strategy, Innovation and Partnerships at Roularta Media Group
In three words: curious - witty - (self-)relativising
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I don't ;-) My portion of caffeine comes from Pepsi and Coca-Cola Zeroes.

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