From 1 May, Transfer Media will be marketing Pickx Showcase, Proximus' free TV channel, in both the north and south of Belgium.
Transfer Media is expanding its TV offering to include Proximus' rich offering of free-to-air entertainment and sport, from the Oscars to the Ballon d'Or, as well as local productions and unique previews of content from partner brands. Pickx Showcase also works with innovative forms of “windowing”, such as broadcasting the first episode of a series which can then be followed on streaming platforms or in one of Pickx’ TV options.
Proximus TV customers will thus see their content offer enriched exclusively. With the addition of Pickx Showcase, Transfer Media will now be marketing no fewer than 6 Pickx channels in the North and South, including Pickx+ and Pickx+ Sports. As a result, the range of channels offers countless interesting opportunities for advertisers looking for creative integrations or advertising space around Pickx content.
All the info on Retrievermedia.be
