Following the success of the Flair Social First Pack, Roularta is expanding its Social First Packs with three new title combinations: Knack/Le Vif Weekend, Libelle Lekker/Les Délices de Femmes d'Aujourd'hui, and Feeling/Gael. Advertisers can now run cross-media campaigns across all platforms (social, online, and print) of these media brands, which are perfectly aligned with their target audience. These ready-to-use packs offer more impact and interaction.
The packs provide an attractive discount of 45% to 50% on the total gross media value, with additional production costs of €4,500 per campaign, including video, online, and print.